Advertise at Online Local Directories to Increase Retail Foot Traffic

This is the 6th article of how to increase traffic to retail stores series, and I have already received tremendous positive responses from local retail store owners. It means, I will not stop after 10 articles, and will keep sharing tips and help retailers survive during the recession.

Do You Use Local Directories to Advertise your Retail Store?

Many local business owners don’t understand the importance of online local directories. If you are not advertising at these directories, you are sending a large number of potential customers to your competitors.

It’s never too late, get to work, and start promoting your store on these directories.

Why Should I Advertise at Local Directories

1. Most of them are free. Only investment is your time.
2. They bring direct traffic to your retail store and your website.
3. They are great at organic search results. If your store name is there, your listing will pop up in many related local searches on Google, Yahoo, etc.
4. They have customer reviews. Customer reviews are an important for potential customers to make decisions.
5. Before the internet era; Yellow Pages, after the internet era; Online Local Directories. You just need to be there.

List of Local Directories

*Alphabetic
http://www.citysearch.com/
http://www.citysquares.com/
http://www.genieknows.com/
http://www.getfave.com/
http://www.hotfrog.com/
http://www.insiderpages.com/
http://www.judysbook.com/
http://www.kudzu.com/
http://www.local.com/
http://www.matchpoint.com/
http://www.mojopages.com/
http://www.superpages.com/
http://www.truelocal.com/
http://www.tupalo.com/
http://www.tyloon.com/
http://www.uscity.net/
http://www.yellowbot.com/
http://www.yelp.com
http://www.zoominfo.com/

Above is a list of few popular local directories. After adding your store’s details to these directories, you should search for other local and niche directories related to your retail store.

Here’s a tip to search for local directories on search engines:

Try these searches:

“your keywords” + “location” + directory
“your keywords” + “location” + “add url”
“your keywords” + “location” + “submit site”

*This article is a part of 10 article series; “10 Ways to Get Foot Traffic to Your Retail Store via Online Marketing“. Remember to read the other articles in this guide to increase your store’s foot traffic and sales.

Tagged as: Benefits of Local Directories, List of Local Directories, Local Advertising, Local Advertising for Retail Stores, Local Directory Advertising, Local Search Directories