Before the internet era, it was hard to get your company mentioned on local or national media. You needed connections, a PR firm working for you, or even a full time staff to contact the media one by one.
When press release distribution has become a part of online marketing, these rules have changed. With the press release distribution sites, you need a good story and you need to know how to submit it to these sites.
I’m just a local retail store owner, how can I make national news with my story?
From a small story worth mentioning on a local paper to a true well crafted story worth mentioning on national media, you have a fair chance to get publicity if you know what you are doing.
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