Comments on: The Power of Workplace Targeting in Facebook Ads http://www.kirtok.com/the-power-of-workplace-targeting-in-facebook-ads/ SEO, Online Marketing, Affiliate Marketing Blog Wed, 14 Jul 2010 01:16:56 +0000 http://wordpress.org/?v=2.9.2 hourly 1 By: Mike http://www.kirtok.com/the-power-of-workplace-targeting-in-facebook-ads/comment-page-1/#comment-21476 Mike Wed, 14 Jul 2010 01:16:56 +0000 http://www.kirtok.com/?p=945#comment-21476 This is an excellent idea, however with a lot of the regulations in place for affiliate marketing and other types of offers, it really isn't allowed. And by that, I mean you'll only get away with it for so long before you get caught. Sure, an auto insurance ad targeted to a workplace is HIGHLY targeted and would definitely get the average user excited enough to make them click and perhaps even complete the offer, landing you your commission. But let's think about this offer for a minute...is there really any sort of discount on auto insurance for Westchester Medical Center Employees? For an affiliate marketer running a campaign, the answer is undoubtedly NO. There's absolute no way an affiliate can provide something even close to that sort of discount. It's misleading. The user may click on the ad and complete the form, only to find out it has absolutely nothing to do with Westchester Medical Center or a discount for said employees. This doesn't work out to be what I would consider a solid lead. This may work to make a quick buck, but it's not a long term strategy. Although my comments are against this strategy for that specific type of offer, I still think this is a great post. It does highlight the true power of facebook marketing and there ARE ways you can leverage the workplace targeting to your advantage, which you mention later on in the post. Nice work and thanks for sharing! This is an excellent idea, however with a lot of the regulations in place for affiliate marketing and other types of offers, it really isn’t allowed. And by that, I mean you’ll only get away with it for so long before you get caught.

Sure, an auto insurance ad targeted to a workplace is HIGHLY targeted and would definitely get the average user excited enough to make them click and perhaps even complete the offer, landing you your commission.

But let’s think about this offer for a minute…is there really any sort of discount on auto insurance for Westchester Medical Center Employees? For an affiliate marketer running a campaign, the answer is undoubtedly NO. There’s absolute no way an affiliate can provide something even close to that sort of discount. It’s misleading. The user may click on the ad and complete the form, only to find out it has absolutely nothing to do with Westchester Medical Center or a discount for said employees. This doesn’t work out to be what I would consider a solid lead. This may work to make a quick buck, but it’s not a long term strategy.

Although my comments are against this strategy for that specific type of offer, I still think this is a great post. It does highlight the true power of facebook marketing and there ARE ways you can leverage the workplace targeting to your advantage, which you mention later on in the post. Nice work and thanks for sharing!

]]> By: Brandon http://www.kirtok.com/the-power-of-workplace-targeting-in-facebook-ads/comment-page-1/#comment-21324 Brandon Sun, 14 Mar 2010 20:18:52 +0000 http://www.kirtok.com/?p=945#comment-21324 Great post Kirtok. I really liked the part with all your brainstorming ideas. I'm sure the extra time to make specific ads in FB ist totally worth it. But I think we need to be a little cautious, because using some company name in the ad text can be a bad rep for the company itself. (they may even sue..) Great post Kirtok. I really liked the part with all your brainstorming ideas. I’m sure the extra time to make specific ads in FB ist totally worth it.
But I think we need to be a little cautious, because using some company name in the ad text can be a bad rep for the company itself. (they may even sue..)

]]> By: kirtok http://www.kirtok.com/the-power-of-workplace-targeting-in-facebook-ads/comment-page-1/#comment-21311 kirtok Fri, 26 Feb 2010 16:50:30 +0000 http://www.kirtok.com/?p=945#comment-21311 Thanks Denver, I hope I was able to give some starter ideas for FB Marketing. Thanks Denver, I hope I was able to give some starter ideas for FB Marketing.

]]> By: kirtok http://www.kirtok.com/the-power-of-workplace-targeting-in-facebook-ads/comment-page-1/#comment-21310 kirtok Fri, 26 Feb 2010 16:49:22 +0000 http://www.kirtok.com/?p=945#comment-21310 Thanks Carson. To your success also. Thanks Carson. To your success also.

]]> By: kirtok http://www.kirtok.com/the-power-of-workplace-targeting-in-facebook-ads/comment-page-1/#comment-21309 kirtok Fri, 26 Feb 2010 16:47:32 +0000 http://www.kirtok.com/?p=945#comment-21309 Hey Norvelle, definitely. It's time to take action. Good luck! Hey Norvelle, definitely. It’s time to take action. Good luck!

]]> By: Denver http://www.kirtok.com/the-power-of-workplace-targeting-in-facebook-ads/comment-page-1/#comment-21306 Denver Sun, 21 Feb 2010 19:29:12 +0000 http://www.kirtok.com/?p=945#comment-21306 Great article on Facebook advertising. I had never realized it was so effective. Certainly worth looking into utilising. Great article on Facebook advertising. I had never realized it was so effective.

Certainly worth looking into utilising.

]]> By: Carson http://www.kirtok.com/the-power-of-workplace-targeting-in-facebook-ads/comment-page-1/#comment-21305 Carson Sun, 21 Feb 2010 19:26:10 +0000 http://www.kirtok.com/?p=945#comment-21305 Thanks for this very detailed insight into Facebook advertising. It has certainly opened my eyes to new opportunities. To your success. Thanks for this very detailed insight into Facebook advertising.
It has certainly opened my eyes to new opportunities. To your success.

]]> By: Norvelle http://www.kirtok.com/the-power-of-workplace-targeting-in-facebook-ads/comment-page-1/#comment-21296 Norvelle Thu, 11 Feb 2010 20:09:19 +0000 http://www.kirtok.com/?p=945#comment-21296 Thank you the information regarding facebook workplace. I have to take action and FISH! norvelle Thank you the information regarding facebook workplace. I have to take action and FISH!

norvelle

]]> By: Facebook Ads College Targeting Case Study http://www.kirtok.com/the-power-of-workplace-targeting-in-facebook-ads/comment-page-1/#comment-19857 Facebook Ads College Targeting Case Study Fri, 11 Dec 2009 19:26:04 +0000 http://www.kirtok.com/?p=945#comment-19857 [...] have written a post about Facebook Ads Workplace Targeting recently, and the post explained how you can create targeted, profitable campaigns on Facebook Ads [...] [...] have written a post about Facebook Ads Workplace Targeting recently, and the post explained how you can create targeted, profitable campaigns on Facebook Ads [...]

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